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Wonder Development

Digital Strategy
Content management
Media planning and buying

Wonder ‧ Mesong is a Cambodia property brand. In 2020, the brand appoints the View-In team to execute the digital strategy and media buying. We executed A/B Testing in different versions of ad texts to ensure the selected keywords’ accuracy and thus to boost the effectiveness of performance media buying(SEM). We utilized extensive online display marketing via YAHOO, Google SEM & Content management to reach out to our target audience, business talents and expatriates, in the region.

Wonder ‧ Mesong 盈達 ‧ 金匯是柬埔寨的房地產品牌。 2020年,該品牌任命View-In團隊執行數字戰略訂制和媒體購買。我們在不同版本的廣告文字中執行A / B測試,以確保所選關鍵字的準確性,從而提高媒體購買(SEM)的命中率。我們利用搜索引擎營銷YAHOO和GOOGLE的關鍵字廣告,把廣告覆蓋面擴大到整個指定地區的目標受眾、商業人才和外籍人士。