Transport Department specializes in regulating Hong Kong transportation issues. The brand appointed the View-in team to design and develop the “HKeToll” virtual experience. Using Kinect sensor technology, drivers can move their bodies to control the vehicle and pay the toll remotely with the toll tag. After taking photo with virtual background , the soft copy can be shared to social media. The project has successfully helped the Transport Department to promote the “HKeToll” service, which increase public awareness and enhance public participation.