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Hing Wah Plaza


DESIGN PRODUCTION
MEDIA PLANNING
MOBILE CAMPAIGN

Hing Wah Plaza is a shopping mall under Link, providing residents with a wide range of services for their daily needs. In 2021, the mall appoints the View-in team to plan mobile media targeting for its shopping mall event, defining customer segmentation and delivers redemption information to the potential customer group. It encourages customers to spend a designated amount to enter a lucky draw for a chance to win the prizes.

興華廣場是領展旗下的商場之一,向居民提供各種生活所需服務。商場於2021年任命 View-in 團隊為其與商場的購物狂賞活動策劃移動定位廣告,通過移動媒體網絡向潛在客戶提供活動詳細訊息,並鼓勵客戶在商場消費滿指定金額參加抽獎一次,以獲得贏取豐富獎品的機會。